Barbara Leleno

Barbara Leleno

Marketing Manager
Escritório na Polónia

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barbara.leleno@actlegal-poland.com

Poland

Barbara Leleno

Barbara Leleno is a specialist in designing and executing B2B marketing campaigns closely aligned with strategic business development goals. She is responsible for content marketing, business development initiatives, and digital communication. Her work also focuses on implementing technology-driven solutions and using AI tools to enhance marketing and business communications. She also coordinates the firm's cooperation with international chambers of commerce, including the Poland-Asia and Poland-Luxembourg Chambers, supporting cross-border visibility and strategic outreach.

Detalhes

  • Strategic marketing and B2B campaign execution across domestic and international markets
  • Multi-channel communication management within international structures
  • Business development and communication advisory for legal teams and executive leadership
  • SEO- and UX-based content marketing focused on measurable effectiveness
  • Certificate: Using AI in Business Development – Google
  • Certificate: AI-powered Content & Strategy Design – AIDEAS
  • Certificate: Lobbing Academy – International Public Affairs Academy
  • Organizer and moderator of expert debates on the role of AI in communication, law, and ethics
  • Recognized as a trusted partner for high-responsibility projects, both within the organization and in external stakeholder relations
  • Her marketing approach is rooted in long-term relationship building, sensitivity to reputational risks, and the ability to navigate across diverse communication cultures
  • Co-Head of Marketing and Communications at act legal Poland
  • Master’s degree in Management, Kozminski University, specialization: Business Sociology and Media
  • Polish
  • English

Barbara Leleno

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Varso 2
Chmielna 73
00-801 Warsaw
Poland

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